In heraldry and heraldic vexillology, a blazon is a formal description
of a coat of arms, flag or similar emblem, from which the reader
can reconstruct the appropriate image.

What Is a Blazon?

The word blazon is derived from the French blason, meaning “shield,” and is found in English from the end of the 14th century. Earlier heraldic writers sometimes connected the word with the German verb blasen, “to blow a horn,” suggesting a connection with the herald’s traditional role in publicly proclaiming arms. Modern etymologists, however, generally regard this explanation as conjectural rather than established.

In heraldry, a blazon is the formal written description of a coat of arms. At first sight a blazon can appear almost like a foreign language, but it is actually a remarkably precise system of terminology. Using a relatively small vocabulary and a fixed order of description, it records the colours, figures, positions and other essential features of an achievement of arms.

The Parts of a Coat of Arms

As depicted below, a complete heraldic achievement may consist of several elements, including the shield, charges, helm, wreath, crest and mantling. Not every coat of arms contains all of these elements, and strictly speaking the arms themselves are those displayed upon the shield. The complete composition surrounding it is more accurately called an achievement of arms.

The shield is the central element and carries the principal heraldic design. The figures or symbols placed upon it are known as charges. Above the shield may appear a helmet or helm, upon which rests a wreath and crest, while decorative mantling may descend from either side.

The Language of Heraldry

The purpose of blazon is not to prescribe every artistic detail of a coat of arms, but to describe its essential heraldic identity. This distinction is important. Two artists working from exactly the same blazon may produce noticeably different illustrations, yet both can be heraldically correct.

Many decorative details found in a particular representation are therefore matters of artistic interpretation rather than part of the blazon itself. The precise shape of the shield, the style of the mantling, the lettering of a motto and many aspects of the helmet may vary according to period, country and artist without changing the identity of the arms.

From Simple Shields to Elaborate Arms

The earliest medieval coats of arms were generally simple and immediately recognizable: bars or wavy lines, a lion rampant, an eagle displayed, crosses, or arrangements of fleurs-de-lis and other easily distinguished figures. Such bold designs served a practical purpose in an age when identification on the battlefield and in tournaments was important.

As heraldry developed, designs gradually became more elaborate. Marriage, inheritance and dynastic alliances led to the practice of quartering, in which several coats of arms could be combined upon a single shield to represent different hereditary claims or family connections.

Heraldry and the Medieval Tournament

The development of heraldry was closely associated with the medieval knightly world and particularly with the tournament. From the 12th century onward, heraldic devices increasingly served not merely as practical signs of identification but also as symbols of family, lineage and social standing.

Heralds became specialists in recognizing, recording and describing arms. Their knowledge developed into the organized discipline now known as heraldry. By the later Middle Ages, heraldic display had become deeply embedded in aristocratic and knightly culture throughout much of Europe.

The Blazon and the Artist

A useful principle of heraldry is that the blazon defines the arms; the illustration represents them. The wording of the blazon records those characteristics that must remain constant, while the artist retains considerable freedom in their visual execution.

Consequently, an old family coat of arms may appear in many different artistic forms over the centuries without becoming a different coat of arms. Styles of shields, helmets, mantling and ornamentation change with fashion and period, but as long as the essential heraldic description remains the same, the arms remain the same.

Shield, also known as an escutcheon:
The colors and charges (lions, designs, etc. that appear on the shield) are a part of the official blazon,
but the shape of the shield is not. Shield shapes vary according to the geographical origin as well as the time period.

Crest:
The origins of the crest go back as far as classical antiquity, where its purpose was to make the warrior look taller and frighten the enemy. In the middle ages this function became less important and the crest turned into an ornament, usually made of leather or light wood.

Initially, crests were changed on a whim and as the bearer desired; often a different crest was used for every tournament. Gradually the crests became fixed, and eventually formed part of the inherited arms
(Note that there is not always a crest for every coat of arms.)

Wreath:
Not a part of the official blazon, the wreath usually consists of the primary color and metal. The wreath (also known as crest-wreath or torse) is a twisted piece of cloth in two or more colours. Its purpose was simply to hold the mantling in place, and often also hid the spot where the crest was fastened to the helmet. The colours of the wreath generally reflect the main colours of the bearer’s arms.

Helm:
Not a part of the official blazon, the helmet varies with the bearer’s rank,
the century represented, or the herald’s or artist’s preference

Mantle/Mantling:
Not a part of the official blazon (except that sometimes the colors are specified),
the design varies with the herald’s or artist’s preference.
This is said to represent the cloth that hung from the wreath and protected
the back of the head and neck, even though it may
often be depicted more like the leaves of a plant.

Colors used in shields

The colours used in heraldry, known as tinctures, all have peculiar names. There are two metals, or and argent, or gold and silver, and normally shown as yellow and white. Furs include ermine and sable (black), and colours include gules (red), azure (blue), and vert (green).

The Rule of Tincture states that no colour may be placed on a colour, no metal on a metal, and no fur on a fur, with certain exceptions. It should be noted that colours can be placed side-by-side – the rule is merely that, for example, a red charge cannot be placed on a green field.

COLORS Even the colors can have special meaning in a “family crest” or coat of arms:
Gold (Or) Generosity and elevation of the mind
Silver or White (Argent) Peace and sincerity
Red (Gules) Warrior or martyr; Military strength and magnanimity
Blue (Azure) Truth and loyalty
Green (Vert) Hope, joy, and loyalty in love
Black (Sable) Constancy or grief
Purple (Purpure) Royal majesty, sovereignty, and justice
Orange (Tawny or Tenne) Worthy ambition
Maroon (Sanguine or Murray) Patient in battle, and yet victorious